SUBJECT | FOCUS | BACKGROUND | INTENTION
These are a few parameters we consider for great ZO photos, and usually, those criteria boil down to a simple question. Does it fit the words or purpose we are trying to convey? The focus question is a moving target because sometimes we want it focused / sometimes we don’t. We need dark backgrounds if we’re going to put words over them – but this is a source of photo fights sometimes – lol. Those are always harmless because we’ve determined in advance that differences of opinion are just that.